Privacy policy

The following Privacy Policy describes how Superior Render Supplies Ltd ("we," "us," or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from our website.

 

Collecting Personal Information

When you visit our website, we collect information about your device, your interaction with our site, and any information necessary to process your purchases. Additional details may be collected if you contact us for customer support. Any information that can uniquely identify an individual ("Personal Information") is listed below.

Device Information

·        Examples of Personal Information collected: web browser version, IP address, time zone, cookie data, pages visited, and interactions with the site.

·        Purpose of collection: to optimize website performance and user experience.

·        Source of collection: automatically collected using cookies, log files, web beacons, tags, or pixels.

·        Disclosure: shared with analytics and IT service providers.

Order Information

·        Examples of Personal Information collected: name, billing and shipping address, payment information, email, and phone number.

·        Purpose of collection: to fulfil orders, process payments, arrange shipping, send invoices, confirm orders, screen for fraud, and provide updates.

·        Source of collection: directly collected from you.

·        Disclosure: shared with payment processors and delivery partners.

Customer Support Information

·        Examples of Personal Information collected: name, contact details, and order details.

·        Purpose of collection: to provide customer support and resolve inquiries.

·        Source of collection: directly collected from you.

·        Disclosure: shared with delivery partners and IT service providers.

 

Minors

Our website is not intended for individuals under the age of 18, and we do not knowingly collect Personal Information from children. If you believe a minor has provided us with Personal Information, please contact us for deletion.

 

Sharing Personal Information

We share your Personal Information with service providers to fulfil our contracts with you, comply with legal obligations, or protect our rights. This includes:

·        Payment processors (e.g., Shopify)

·        Delivery partners

·        IT and analytics service providers

 

Behavioural Advertising

We use Personal Information for targeted advertising and marketing communications. This includes:

·        Google Analytics for website analysis (Google Privacy Policy)

·        Facebook and Google Ads for targeted advertising (Facebook Ad Settings, Google Ad Settings)

To opt out of targeted advertising, visit:

·        Network Advertising Initiative

·        Digital Advertising Alliance

 

Using Personal Information

We use your Personal Information to provide services such as processing orders, payments, shipping, and updates on products or promotions.

 

Lawful Basis (GDPR Compliance)

If you reside in the European Economic Area (EEA), we process your information under the following lawful bases:

·        Your consent

·        Performance of a contract

·        Legal compliance

·        Legitimate interests

 

Data Retention

We retain your Personal Information for record-keeping unless you request its deletion. For more information, see the ‘Your Rights’ section.

 

Automated Decision-Making

We use limited automated decision-making to prevent fraud (e.g., IP address deny lists and credit card security measures).

 

Your Rights

GDPR (EEA Residents)

EEA residents have rights to access, correct, update, or erase their data. To exercise these rights, contact us at sales@superiorrendersupplies.co.uk.

Cookies

We use cookies for website functionality, analytics, and marketing. You can manage cookie settings through your browser. You can visit our Cookies declaration page here for more details.

Do Not Track

Currently, we do not respond to "Do Not Track" signals due to the lack of industry standards.

Changes to this Policy

We may update this Privacy Policy periodically. The latest version will always be available on our website.

Contact Information

For any questions, complaints, or requests regarding this Privacy Policy, contact us at:

Superior Render Supplies Ltd
Unit E1, Threemilestone Industrial Estate, Truro, TR4 9LD
Sales@superiorrendersupplies.co.uk
01637 210 033

 

Last Updated: 12/03/2025